Paused
Case study · Campaign
Eurovision 2027
What it is
A campaign to connect guests of Eurovision 2027 in Burgas with accommodation. It combines market research, a multilingual landing page with sign-up forms for guests and property owners, and an animated city map.
- Role
- Campaign lead.
- What I did
- Researched demand on NSI and Booking data, reviewed 95 online communities, wrote to hotels and properties, and built the landing page in 8 languages, the forms and an animated city map.
- Result
- As of October 2026: 83 hotels and properties contacted, 14 replies recorded (about 17%). The campaign is paused.
What it does
What the campaign does
- 01
Research on public data
Demand and supply estimated from national statistics (NSI) and Booking data.
- 02
Community analysis
Online communities reviewed to find where guests and hosts talk.
- 03
Owner outreach
Hotels and properties contacted with a single, clear request.
- 04
Multilingual landing page
Separate sign-up forms for guests and for property owners.
- 05
Animated city map
The arena, the districts and the distances, shown in one view.
Gallery
The idea
A large event brings guests who need a place to stay and owners who want to rent. The campaign collects both sides early, before prices and availability become a problem.
Status
The campaign is paused. The research, the page, the forms and the map are ready and can restart when the timing is right.
Stack
- Market research
- HTML and CSS
- Forms
- Animation